Archive for May, 2009

A ‘can do’ attitude goes a long way

okIn marketing, sales, customer service…in fact any area of a business that has interaction in any way with the customer, a ‘can do’ attitude is half the battle.
If a customer calls and asks for something specific, for example ‘can you source me a product that is not in your core range?’, ‘how can I market your products better to the end user?’, or ‘I don’t understand how to get this service to work for me and support my business growth’, a ‘can do’ attitude will often keep the customer loyal…even if the problem can’t be solved!
All too often, the response can vary from not returning a call to a slightly abrupt ‘it’s not something we do’. There are always things which are just not feasible, but a ‘can do’ attitude around service often makes up for this and adds a great deal of value to your product or service offer.
So before you say ‘I can’t’, think ‘How can I…?’. It often makes your job more rewarding too!


May 3, 2009 at 10:25 am 1 comment

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